Nuconomy

Website: http://www.nuconomy.com/

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Abstract: NuConomy, Powering the Next Generation Economy NuConomy helps companies better assess and understand website and social marketing performance with its free, next generation web analytics and optimization platform. NuConomy was specifically built to go beyond standard metrics and measure the rich interactions and social features of websites. Through NuConomy’s unique engagement module, websites can understand each individual user’s behaviors and engagement across content, brands and site features. Then, these insights are used to dynamically optimize your online presence, including advertising, and create 1:1 conversational marketing opportunities. NuConomy was founded in 2006 in Tel Aviv, Israel and is now headquartered in San Francisco, California. Its executive team is comprised of former Microsoft and Google leaders. NuConomy completed its A Round financing in 2008 from WPP Group, one of the world’s leading communications services groups.

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