Collarity
in Index by thewadi — September 2, 2010 at 10:03 pm | 0 comments
Collarity was developed for web media publishers who need an automated way to deliver advertising and content to audience segments based on measured, anonymous site behavior. Collarity’s Integrated Audience Engagement platform is an interaction optimization solution that enables the matching of online visitor needs with the best content and ads the publisher can provide. This ultimately delivers a more relevant site experience for each user and produces the highest return on media assets.
The company's on-demand suite of segment-driven content monetization applications serves leading web publishers, including Fox, Next New Networks and Crain's Chicago Business.
Collarity was founded in 2005 by Emil Ismalon, Levy Cohen, and a group of search, data management, cognitive science, and online advertising veterans. Collarity is located in Palo Alto, California.
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Author: thewadi
TheWadi.com’s mission is to become a hub for Israeli hi-tech companies, offering wide coverage of their activities in the English language
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